Guide Series: Part 2

How Media Barter Works

01

Asset Audit & Appraisal

Our team audits your inventory (FMCG products, hotel capacities, services) and performs a fair market appraisal based on trade margins and MRP specifications.

02

Credit Agreement

Your assets are transformed into secure 'Trade Credits'. This represents a committed cash-alternative ledger that can be utilized to execute campaigns.

03

Media Selection & Placement

Choose the target channels from our Tier-1 network. We organize printing spots in national vernaculars, TV FCT campaigns, billboard hoarding slots, or digital OTT streaming ads.

04

Inventory Distribution

We coordinate the clean, secure distribution of the bartered stock to targeted consumers, protecting your existing primary sales channels.

Ready to start your first swap?

Our qualified operations managers handle the accounting, media procurement, and stock liquidation in a transparent, highly strategic way.

Initiate Swap Inquiry